Welcome to Transformation Academy!
We’ve served over 700,000 students from 200 countries and territories. We look forward to transforming with you!
Any of this sound familiar?
You are a transformation junkie on a journey to take your power back over your story, patterns and future so that you can fulfill your purpose!
You want to use what you learn to support others to transform their lives and you want to become a life coach but DON’T KNOW WHERE TO BEGIN or what you really need.
You want to improve your confidence and skills as a coach, but TRAINING is normally EXPENSIVE and it takes too long.
You’re tired of playing small, feeling like you’re starting from scratch or being unsure how to get your clients great results.
Or maybe you’re an existing life coach, therapist, speaker or other professional who wants to add more tools to your toolbox.
If any of this resonates with you we’ve got GREAT news for you…
You are SO in the right place!
What if we told you that you could enroll in a coach training program
that provides done-for-you life coaching packages that include EVERYTHING you need to start coaching right away?
A complete guide to helping clients master their personal narratives, create lasting change, and practice radical forgiveness.
What if you could have EVERYTHING you need:
- Proven, step-by-step life coaching processes you can use to guide your clients to achieve specific results and reach their goals.
- Short-cuts to knowledge of industry best practices, psychology, and techniques that would take you months or even years of research and study and learn. (We’ve done the work, now you can benefit from it!)
- PLUS get certified as a coach in 4 high-demand coaching niches (Transformation, Life Story, Purpose Quest and Forgiveness), as well as receive the Master Transformation Coach Certification.
Well, you can!
Our Master Transformation Life Coach Certification offers you all of this and MORE!
And the best part is that you get access to EVERYTHING we have developed and created over a decade of learning, coaching and teaching. WE GIVE YOU EVERYTHING—the whole she-bang. Our blood, sweat and tears, our trials and errors, the money we put into training and development, the conferences and workshops we’ve attended, and even degrees in education and psychology—you benefit from ALL OF IT!
Grazina Ajana Szewczyk
Life Story Life Coach Certification
May 30, 2021
“I was excited about doing this course because I’m a coach and a writer, so I know the power of story.
All courses created by Joeel and Natalie are high quality (I completed a few already), so I expected a lot – and this course exceeded my expectations anyway.
It’s well-structured, balancing theory and practice, with lots of resources. I enjoyed the videos that explain how to use the course materials with clients, or that tell you why your clients look for excuses for not doing what they agreed to do (and what to do about it).
Right now, this is my favorite course by Joeel and Natalie. If you apply everything you learn, you’ll not only improve your coaching skills but you’ll also see changes in your personal life. A truly empowering and transformational set of tools to add to your coaching toolkit.”
All courses created by Joeel and Natalie are high quality (I completed a few already), so I expected a lot – and this course exceeded my expectations anyway.
It’s well-structured, balancing theory and practice, with lots of resources. I enjoyed the videos that explain how to use the course materials with clients, or that tell you why your clients look for excuses for not doing what they agreed to do (and what to do about it).
Right now, this is my favorite course by Joeel and Natalie. If you apply everything you learn, you’ll not only improve your coaching skills but you’ll also see changes in your personal life. A truly empowering and transformational set of tools to add to your coaching toolkit.”
Rachel Pointer
Life Purpose Quest Workshop Facilitator Certification
November 26, 2021
I really enjoyed this course. It reframed and built on other courses I had taken, and gave me some really solid ideas and foundations. Joeel and Natalie always deliver great courses.
The Master Transformation program includes 4 complimentary and in-demand niche coaching certifications.
Transformation Life Coach
Certification:
Guide your clients on a quest of inner transformation—a hero’s journey. Help them navigate life changes and transitions, break free of limitations, develop a growth mindset, set achievable goals, and remember their forgotten dreams. (View course description and syllabus…)
Life Story Life Coach
Certification:
Guide your clients to rewrite their personal narratives, change their identities, empower their self talk, and release limiting beliefs that hold them back by using neuroscience, psychology, and CBT (cognitive behavioral therapy), and NLP techniques. (View course description and syllabus…)
Purpose Quest Workshop
Facilitator Certification:
Lead workshops or groups that guide clients on a journey into themselves to reveal the gifts they have to give to this world. Help them put the 6 stepping stones of purpose together like puzzle pieces that reveal the big picture of their life’s greater purpose. (View course description and syllabus…)
Forgiveness Life Coach
Certification:
Holding onto resentments, hurts and judgments can keep us locked in old patterns that zap our joy and hold us back. Guide your clients through a step-by-step process for forgiving themselves and others so they can be free and happy – and best of all find their inner peace.(View course description and syllabus…)
TRANSFORMATION = RADICAL PERSONAL RESPONSIBILITY
As life coaches, we all strive to empower our clients to live their BEST life. But the truth is that sometimes life is hard.
Life disruptions can derail us.
Gut-wrenching losses can make it hard to hold onto hope.
Fear and resentment and pain can hold us back from reaching for our potential.
Sometimes our clients’ BEST life and greater purpose lie on the other side of some really hard obstacles, both external and internal.
The ONLY way to the other side is to take radical personal responsibility for:
- The story they tell themselves and others about their life (personal narrative, identity)
- The hard decisions and brave steps it will take to create lasting change
- Being willing to release what doesn’t serve them, including situations, habits, people, and resentment
- Finding the purpose in their pain and creating a meaningful life
And that is why the Master Transformation Program provides you the coaching tools to guide your clients through their own hero’s journey in which they take back their power over their story, their life’s mission, and their circumstances.
How Our Program Works:
IN THIS SELF-PACED VIRTUAL TRAINING PROGRAM we will personally walk you through everything you need to know and do in order to jump start your life coaching business!
- Yes—that’s right—the courses are user-friendly and SELF-PACED,
meaning you can complete them as fast or as slow as you want from the comfort of your own home (or Starbucks, or a neighbor’s house) and even in your pajamas! - Our programs are video-based and available 24 hours a day
FOR LIFE, so you can access them any time. 
Downloadable Workbook Materials
are included that you can print out in order to complete the activities (which are the best part of the program). We also have professional workbooks available for personal use or to use with your clients. (Sample to the right)- The material is engaging and fun
because we’re silly and like to have a good time! But, the videos can also be sped up if you want to take it all in and only have a short time to do it. - You get to join a community of like-minded coaching students
to network and get feedback. 
You will receive an official certification
for each of the individual niche coaching certifications PLUS the Master Transformation Coach certification when you’ve completed all 4 courses. You’ll also receive the official logos for each, which you can use in your marketing material however you wish.- You also receive a FREE listing in our coach directory
once you’ve finished at least 1 of the niche certifications! - Oh, and the fact that you’ll benefit from Transformation Academy’s strong reputation
in the coaching and personal development field, our psychology-based curriculums, and the proven, effective methodologies and techniques you’ll learn (which are the EXACT methods we’ve used for years)!
We’re sure you can already see the
Tremendous Value
that we offer through our certification program…
But, if you consider that other coach certification programs cost THOUSANDS of dollars… take months (or years) to complete… aren’t as thorough… and often require continued membership payments to remain certified… then you can TRULY see the value!
We used to charge more than double for this exact same program when we used to conduct the training in person ($2,000+ plus travel and lodging).
Not to mention how much money, time and energy WE invested to gain mastery in these areas and how much time, money and headache this program will save you.
Today, we have worked with tens of thousands of people and have 500,000+ students from 200+ countries and territories.
So, who are we, anyway?
We are Joeel and Natalie Rivera—your soon-to-be coach trainers! (Yes, we’re married AND work together… 24 hours a day… and we LOVE IT!) Below we’ll tell you our story, briefly… the REAL story. The one that wasn’t always easy but that lead us PERFECTLY to this place of living out our life’s purpose and creating the thriving business (and the FREEDOM that comes with it) that we always wanted!
Joeel & Natalie
We seek to ignite a revolution of personal freedom through entrepreneurship, empowering each individual to reach their potential and fulfill their life’s purpose.
We are freedom junkies and serial entrepreneurs who empower indiepreneurs to create a purpose-driven business and fulfill their life’s purpose. We specialize in teaching people how to use their gifts to make money teaching what they know and love through life coaching and online courses. Joeel has a Master’s Degree in Counseling and Education and is currently completing his dissertation for his Ph.D. in Psychology, with an emphasis on happiness.
In 2014, when we converted our print magazine into digital format, we found we could reach an exponential, worldwide market at a fraction of the time and cost. This inspire us to officially become INFOpreneurs. Then, in 2016 we received a proverbial “kick in the pants” to go “all-in” when Joeel fell ill after traveling overseas. Unable to leave the house, they continued to teach and empower others by turning their in-person workshops, speeches and coach training programs into online courses.
Marie Williams
Forgiveness Life Coach Certification
December 29, 2021
The course really breaks down how we really effect each other. It makes you really take a GOOD look at yourself and your actions and helps you to understand how and why you do the things you do. I appreciate the way it was very in-depth. Sherry was very compassionate and loving. I felt her true love for what she does and her emotions on the last video.
Wynderlon Blunt
Transformation Life Coach Certification
October 24, 2021
I started out with the intentions of learning more to help others but this course has helped me even the more in the areas of identity and saying no. I’m super excited about all that I have learned and to impart into others. I will definitely be signing up for more classes. Thanks!
You can’t go wrong with our
“I Love This Training” Guarantee!
- We are so confident that this life coach training program will transform your coaching business that we’re offering an unconditional, NO-questions-asked 30-day money back guarantee.
- If for whatever reason the program does not satisfy you in any way, simply send us an email within 30 days from your purchase and we’ll refund you right away! No explanation needed. No monkey business.
- Give it a try… Thousands of thriving, grateful students can’t be wrong! The only thing that we ask in return for this amazing deal is for you to truly apply what you have learned and then use it to transform the lives of those around you!
