NICHE COACHING (3): Find Your Tribe of Ideal Clients (within Your Life Coaching Niche)
You’ve identified your niche, or WHAT you want to focus your coaching on, so now it’s time to identify WHO you will be coaching, within that niche.
Joeel & Nataile are co-founders of Transformation Academy®, where they train leading-edge entrepreneurs, leaders and life coaches how to master their mindset and create a purpose-driven business. They have started more than a dozen businesses, and trained over 500,000 coaches from 200_ countries and territories. Joeel is a former psychology professor with a Master’s Degree in Counseling and Education is currently completing his dissertation on eudaemonic happiness for a Ph.D. in Psychology.
You’ve identified your niche, or WHAT you want to focus your coaching on, so now it’s time to identify WHO you will be coaching, within that niche.
Shift away from the “dollars for hours” model. Instead of selling individual coaching sessions focused on identifying your client’s goal for that session, overall goal, and strategy to achieve that goal, you sell a pre-designed package that is designed to achieve a highly desirable result.
There are three main different forms that coaches use to charge for their offering and coaching services.
The first one is by sessions. (Example: $150/session)
The second monthly payments (Example: $600/month for X number of session)
The third by creating a package (6 month package $3600, includes xyz)
I have worked with and trained tens of thousands of life coaches, as well as people in countless other services businesses, and almost all of them have one thing in common.
To say that there is massive opportunity in the online education market and that now is the best time ever to create an online course would be a GROSS UNDERSTATEMENT! In fact, in this article we will dive into how exponential growth and the democratization of education converge to make online education one of the fastest growing industries with massive growth potential going into the future.
If you are reading this, you are blessed to be alive on the planet in the best time that has EVER existed! We are experiencing the longest life span and the lowest rate of violence on this earth, ever.

