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A professional coach taking notes during a session with a client sitting in the background, symbolizing structured coaching packages and personalized client support for transformation and success.

How to Create and Price Coaching Packages That Attract Clients

Coaching packages is a critical step in building a successful coaching business. A well-structured package not only makes your services more appealing but also gives clients clarity and confidence about what they’re investing in.

Life Coaching Mistake #2: Trying to Sell Coaching

2nd Biggest Mistake: Trying to Sell “Coaching” (Package Your Gift)

There are 3 common mistakes that life coaches make that hold them back from getting clients and therefore from making the difference they’re meant to make!
In this article series, we will help you AVOID these mistakes and create a thriving life coaching business.

Your Life Coaching Package: 1-on-1 or Group Coaching Models

Shift away from the “dollars for hours” model. Instead of selling individual coaching sessions focused on identifying your client’s goal for that session, overall goal, and strategy to achieve that goal, you sell a pre-designed package that is designed to achieve a highly desirable result.

Your Life Coaching Package: Why Create Packages?

There are three main different forms that coaches use to charge for their offering and coaching services.

The first one is by sessions. (Example: $150/session)
The second monthly payments (Example: $600/month for X number of session)
The third by creating a package (6 month package $3600, includes xyz)